However, with credit cards which are being used in almost every developed nation, still haven't got the same popularity as UPI. The main reason, due to which it is not being accepted by the people in India is, its difficult application procedures, and lack of trust by the consumers, and it's hard to credit.
If we talk about the reports, National Payments Corporation stated, that in the year 2023 Person-to-Marchant transactions performed by the platform increased by 120% year-in year in March, by 4.8 million. Also, the value of payments conducted on this platform, surged by 76% to 3.2 trillion
In this blog, we will discuss the concept of UPI Credit, understanding the significance and fill the gap and grow the acceptance of Credit Card in India. We will also talk about the challenges Credit Card are facing, and how UPI have managed to enhanced payment security. Additionally, look into the specific benefits for both consumers and financial institutions.
The Present Scenario of Credit Card Growth in India:
Even though there has been a significant Credit Card user Growth in recent years, but its user base is comparatively less if compared to other developed countries. Here are some of the important reasons of the growth:
- Limited access to Credit: Since many Indians don't have official credit histories, it might be challenging for them to be approved for conventional credit cards. This is especially true for the people who are self-employed and lives in rural area.
- Difficult Application Process: The whole process to apply for a credit card can be quite lengthy and tiresome, it usually needs so much of documentation and credit score checks. This often make the potential users to back off from applying, as many of the users are unfamiliar with the financial system of credit card.
- Less Popularity and Financial Education: People living specially in rural areas have limited access to internet and are often not much financially educated and are also a bit scared to go for credit cards due to concern about interest rates, and debt traps.
- Security Issues: Due to the rise in cyber frauds like data theft and online frauds have made people a bit sceptical about the security issues related to digital transactions by credit cards.
UPI Credit:
Given the wide acceptance and user confidence that come with UPI, UPI credit a unique concept seeks to close this disparity. This is how it operates:
- Using the Present UPI Interface: UPI Credit uses the existing UPI interface, allowing its users to use credit without any problem by using the same features and same UPI app. This prevents the users from downloading other apps and understand it from the start.
- Pre-approved Credit Limits: On the basis of the user's past UPI transactions and digital footprints, now the banks can offer a pre-approved credit limits to its costumers. This saves users from submitting the number of documentations and result into smooth application process.
- Real-time Transactions and Settlements: Just like the regular UPI transactions, UPI credit enables its users with real time authorization and settlement, giving consumers with quick access to credit and giving retailers instant payment conformation.
- Increased Security: UPI's two-factor authentication system make sure that every transaction, and is safe from any kind of fraud and any other security issue making its users feel secure while using it.
Benefits of UPI Credit for Consumers and Banks:
The adoption of UPI credit creates a beneficial situation for both consumers and financial institution, here is how:
- Benefits for Customers:
- Increased Buying Capacity: With UPI Credit, users will be able to make large payments and enjoy the benefits of credit like reward points and cashback offers.
- Better Management of Finances: By using credit responsibly, consumers can raise their credit score and get future access to better lending terms and financial goods.
- Convenient and Familiar: The credit application and transaction process is streamlined through integration with already-existing UPI apps, offering a recognizable and practical experience.
- Benefits for Financial Institutes:
- Increased Customer Base: A broader range of consumers, including people who might not have been eligible for conventional credit cards, can now be reached by UPI credit.
- Increased Credit Card Penetration: By easy access and associating, the trust level users placed on UPI, UPI credit can easily increase their customer base for their UPI credit in India.
- Improved Risk Management: Using data from UPI transaction, it can provide banks with the useful information for the better risk assessment and credit worthiness evaluation.
Challenges and Considerations for UPI Credit Adoption:
Even though UPI credit have a lot of potential, it might face some challenges that we need to understand to make sure it's smooth and successful implementation:
- Marchant Acceptance: As of now, UPI is offering P2P transactions. Influencing a large amount of merchant acceptance for UPI credit transactions, it will be important for that kind of acceptance.
- Interchange Fees and Revenue Sharing: Establishing a well-defined structure for interchange fees and revenue sharing among banks, UPI platforms, and merchants is important to motivate all parties involved and guarantee the ecosystem's viability.
- regulatory Framework: TO provide a strong and safe environment for UPI credit transactions, regulatory concerns about consumer protection, fraud prevention, and data privacy must be taken into account.
- Awareness about Financial Literacy: Organization educational programs to provide users with the proper knowledge and understanding about managing credit responsibly is important to avoid any future debt traps.
A Promising Future for Credit in India:
As UPI Credit makes credit easier to access, convenient and secure, it has the potential to completely transform the use of credit cards in India. This technology has the potential to not only increase credit card users growth but also to:
- Increase Consumption: Increasing credit availability can boost demand and promote economic expansion.
- Empower Businesses: Small businesses can use UPI credit to improve their cash flow and effectively manage their working capital.